Why Your Shopify Blog Matters Blogs can be a great tool to improve a website's SEO. Beyond that, it can provide value to customers by providing educational information that helps inform their purchases (such as...

What is Shopify Liquid? Liquid is a templating language created by Shopify and it's specifically designed to work with Shopify's e-commerce platform (although it is used in other projects today). Liquid allows store owners to...

Shopify Editions Winter ‘23 revealed over 200 product updates on Shopify, one of which being Metaobjects. A year prior, Shopify released Metafields which was one of the most valuable updates to store merchants. What are...

What are Shopify Metafields? Metafields would be better named “Custom fields” because that’s exactly what they are. They allow us to store and display extra information about products, collections, pages, blog posts and more. While...

What is a Links Page? A links page is one page on your website that has simple buttons linking to the pages that are most frequently visited, or that you most want to promote. It...

We’re already in Q4 and you don’t have your core email automations in place? Please don't freak out, but these email automations are musts to have in place if you’re going to be getting an...

How to add custom CSS to Shopify There are a few ways to add custom CSS to a Shopify theme. Theme editorIn the theme editor, you can add custom CSS to any section, that will apply...

We know that Shopify has a learning curve and if you’re not ready to dip into the theme code yet, then it can sometimes feel limiting. If you do like to DIY and figure things...

Before we dive into potential red flags, I want to give you permission to say no. Whether you’re newer in your business, or have been established for a couple years - saying no to work...

Website Snooping Tools 1. Wappalyzer Wappalyzer will tell you what technologies have been used to build a website. I love to check if a website is on Shopify, Wordpress, or custom built. It splits up...

E-Commerce Trends 2022 Changing Privacy Laws Changing privacy laws are limiting the ability for marketers to target potential customers the same way they used to. With privacy protections released with iOS 14.5 and Android planning...

The Importance of Choosing the Right Shopify Theme Choosing the right theme is one of the most important decisions you'll make when building a Shopify store. It is the base for your visual design, it...